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Archive for June, 2011

There are many more than just 4 reasons for why you should have multiple solutions in place for backing up your business data. Having multiple platforms or types of solutions for data backup is known as having redundancy. Some businesses that cannot have downtime in any way, shape or form have plans in place for power and internet redundancy as well as for data backups.

There are too many businesses that dismiss the importance of stable backups. Even when there is a solution in place, it doesn’t necessarily mean that it’s the right solution. So, here are my 4 biggest reasons:

  1. Reduce Downtime and Decreased Productivity – by having redundancy in place, your company can be back up and working within an hour in many cases. What is this worth to you?
  2. Minimize Financial Loss – if data backups are not working properly or even corrupted and if you were to lose critical files, how much employee time would have to be spent to re-create the information that has been compromised.
  3. Peace of Mind – as a business owner you have enough things to keep you up at night. Don’t let the lack of a solid and stable redundant backup solution stop you from getting your work done.
  4. Just Because! You can’t depend on a single solution regardless of it being on-premise or in the cloud. There is no silver bullet. You need a strategy for dealing with potential data loss or even loss of connectivity. Each type of “loss” affects at least one other segment.

Now that you have a taste of some of the many reasons for a multi-pronged data backup solution in place, here is a bit of homework.

  • Review your current disaster recovery plan with your IT staff.
  • Determine if this solution or solutions are what you need to protect your business.
  • Work with your executive, administrative and IT staff to create or update a business continuity plan.

There is much more than what has been touched on in this article that should be taken into serious consideration. Data backup and security need to be managed. So, as with all the other aspects of your business and your life, be proactive!

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LinkedIn.com is a great tool for professional purposes. It definitely has a different “feel” than Facebook or Twitter. It could be compared to networking and doing research unlike Facebook or Twitter where it’s more like chatting or texting on the phone. With LinkedIn.com, you can build lists of people who match your ideal prospect – and even get introductions – all for the cost of a few clicks.

For example, if you want to reach the HR managers at companies in a certain geographic area, simply go to LinkedIn and follow these steps:

  1. Set up an account and connect with your clients, friends and vendors. The more “connected” you are online, the easier it will be to get introduced to new prospects.
  2. Click on the “Advanced Search” link located near the main search form.
  3. Customize your search by entering in the industries, title, location and keywords that would be related to the prospect you are looking to find. For example, you could enter “HR” or “Human Resources Manager” in the title search, and then narrow down your results using the “Postal Code” lookup and “Within ‘X’ Miles” setting.
  4. Unless you want a particular industry, leave that area unchecked.
  5. When the list comes up, do a sort by “Relationship” so that those with the closest relationship to you or your contacts are ranked towards the top. If you find someone you want to connect with, look for people YOU know who can introduce you.

If you already have a LinkedIn account, go and review your Profile and see if it’s at the 100% level. If not, fill in the information that nudges you up to 100%. This will help in extending your network of professional connections. If you do not have a LinkedIn account, then go to LinkedIn.com and sign up now. It is not all work nor is it boring to use LinkedIn; I have been able to connect with former colleagues and clients which has been a pleasure. You never know what maintaining your professional connections can do for you and your business.

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I’ve been asked by clients, friends and family alike whether or not they should leave their computer on all the time or turn it off when they are not using it. After all, if the power is off, isn’t this saving electricity/energy and even money? Wouldn’t it be less wear and tear on the computer?

 Several years ago I would have told my clients to turn their machines off to save power. But with the proliferation of viruses and threats over the last few years, I have changed my mind.

   Today, anti-virus programs and anti-spyware applications need regular updating. These updates are often scheduled to run in the wee hours of the morning when you are not using your computer.

   Windows also needs to be updated whenever a new security patch is released. This is usually not daily, but it may happen several times a month. It’s important to update your operating system as soon as a patch becomes available because hackers move very quickly to reverse engineer Windows updates. As soon as an update is released, they create a virus specific to that vulnerability and start looking for unprotected machines to infect and invade.

   In addition to the above, you should be backing up your data every day, and the best time to do this is at night when you are not using it.

   So bottom line, leave your computer on all night and restart it two or three times a week to clear the memory.

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